If you have never used Google Ads Manager, this article will help you get started. Learn about the Keyword Planner, how to set up a test account, and how to manage multiple campaigns. Finally, we’ll cover creating reports. Read on for more tips and tricks. A Starter Guide to Google Ads Manager Accounts
Keyword Planner
The first step in setting up a Google Ads Manager account is identifying your keywords. This can be done by selecting a general keyword or by a specific keyword, such as high fiber wool yarn. You can also target a particular city or zip code. Then, you will need to select an ad targeting region. Once you have identified a region, you can start creating ad groups based on the keywords that fit into that region.
Setting up a test account
The first thing you should know is that a test account is separate from your production account, which will be populated with real data. A test account is not associated with billing or serving ads to users. Hence, it will not count against your limit. There are two ways of setting up a test account: by downloading the data of a production account and by pretending that you used an API to retrieve the data.
Managing multiple campaigns
If you have more than one Google Ads account, you can set up a manager account for each one to manage the campaigns on their own. The manager account lets you change budgets, edit keywords, and set custom rules. Managing multiple campaigns with a manager account can improve collaboration between your advertisers and team members. In addition, it allows you to assign different user roles and access levels so that no one is able to do everything without your permission.
Creating reports
Creating reports with Google Ads Manager is a useful tool for advertisers, and there are many different ways to customize these reports. You can create country-wise impressions for your 720×90 ad unit, for example. Or you can choose a custom date range, based on which your report will be based. Whatever the case, generating reports with Google Ads Manager is simple and easy.
Tracking your campaign
You should be able to track your campaign with Google Ads Manager if you want to make informed decisions about the success of your digital marketing. There are various ways to do this. Some are technical and some are more simple. You need to ensure that you have a compelling ad copy and that you are using the right bidding method. You also need to consider the locations and budgets of your campaign.